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Apps are in the news, as newspaper publishers criticise the BBC’s plans to move into the lucrative news apps market, Eurosport launches an iPhone app and the Mobile World Congress is dominated by debate about mobile phone companies banding together to produce a completely open apps platform.
http://www.brandrepublic.com/News/985927/GNM-reports-100000-downloads-Guardian-app-December-launch/?DCMP=ILC-SEARCH
http://www.brandrepublic.com/News/985342/Eurosport-launches-live-Vancouver-Winter-Olympic-Games-app/?DCMP=ILC-SEARCH
http://www.guardian.co.uk/media/2010/feb/22/mobile-world-congress-apple-google-battle
This feature briefly outlines this booms in the apps market and what it means for media firms, and then goes on to look at ten apps from media owners, covering what each offers and how well it does it.
I’d like to hear from mobile analysts and media owners who can tell me:
- To what extent is the mobile app market booming?
- What is driving this boom?
- What does this mean for media firms?
- What revenue will media firms make from apps?
- How many app downloads will there be in 2010?
- How will this market develop in the next year or two?
I would then like to hear about apps from media owners:
Media owner:
Name of app/s:
Cost of download:
What do they offer:
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