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Alex Blyth
28 Ranelagh Villas
Hove
BN3 6HE







P:  +44 (0) 7940 768353

E: ab@alex-blyth.co.uk


previous articles

Below is a list of my previous articles - feel free to browse them and email me with any comments or queries you might have.

14 December 2012 Do text messages have a place in B2B marketing? (B2B Marketing)
18 October 2012 Enterprising ways to manage finances (Local Government Chronicle)
11 October 2012 How in-store music can boost sales (Travel Trade Gazette)
09 October 2012 Customer experience management – how to get it right (B2B Marketing)
21 September 2012 Gilt by association: why join a professional body? (Buying Business Travel)
04 September 2012 The consumerisation of B2B Marketing (B2B Marketing)
30 July 2012 The travel manager of tomorrow (Buying Business TRavel)
17 July 2012 How to Get the Board on Board (B2B Marketing)
05 July 2012 Funding for the future (Local Government Chronicle)
01 June 2012 Smarter, slicker, smoother (Director)
01 June 2012 The Top Ten Restaurants for a Business Lunch (Britain's Finest)
31 May 2012 The golden years? (Pay & Benefits)
11 May 2012 Ten ways to cut your business costs (Print Week)
01 May 2012 Hungary: Event planner's guide to Budapest (C&IT)
01 April 2012 The Top Ten Destinations for the Business Incentive (Britains Finest)
29 March 2012 Email - Down and out or alive and kicking? (B2B Marketing)
01 March 2012 Get your head in the cloud (Travel Trade Gazette)
01 March 2012 Does ‘big data’ mean better data? (B2B Marketing)
01 March 2012 Mobile technology update (Buying Business Travel)
09 February 2012 Signing up for a new service pilot (Local Government Chronicle)
01 February 2012 To travel or not to travel? That is the question... (Buying Business TRavel)
31 January 2012 Is the CRO the link between marketing and sales? (B2B Marketing)
31 January 2012 Is the CRO the link between marketing and sales? (B2B Marketing)
06 January 2012 The Seven Ages of B2B Marketing (B2B Marketing)
01 January 2012 To Travel or not to Travel - 10 experts on London 2012 (Buying Business Travel)
01 January 2012 Q&A: Yves Galmidi, IKEA (Buying Business TRavel)
20 December 2011 Public Sector Pay: Is the Grass Greener? (Pay & Benefits)
08 December 2011 Ten Steps to Transformation (Local Government Chronicle)
05 December 2011 Marketing Automation (B2B Marketing)
23 November 2011 Homeworking - Avoid the Butterfly Effect (Travel Trade Gazette)
10 November 2011 Investors in People (Travel Trade Gazette)
05 November 2011 A New Age of Customer Service (The Times)
03 November 2011 Managing the Procurement Process (Local Government Chronicle)
01 November 2011 Better Than Real Life (Sport Business)
18 October 2011 Event Marketing (B2B Marketing)
21 September 2011 Networking Tips (Travel Trade Gazette)
15 September 2011 Channel Shift: It's only just begun (Local Government Chronicle)
14 September 2011 How to Maximise Behavioural Targeting (B2B Marketing)
08 September 2011 Using QR Codes (Travel Trade Gazette)
01 September 2011 Chief Executive Pay: A View of the Top (Pay & Benefits)
01 September 2011 Advice Please (Buying Business Travel)
01 September 2011 Up in the Air (Buying Business Travel)
01 August 2011 Combating supply chain counterfeiting (Procurement Leaders)
14 July 2011 What can sector-specific online communities offer? (B2B Marketing)
01 July 2011 Best Laid Plans (Buying Business Travel)
22 June 2011 Better Services, Better Value (Local Government Chronicle)
06 June 2011 Voluntary sector workers: Saints or sinners? (Pay & Benefits)
02 June 2011 The Changing Role of the B2B Marketer (B2B Marketing)
13 May 2011 Is there a Future in SMS Marketing? (Travel Trade Gazette)
10 May 2011 Ad spend gets social ()
01 May 2011 How to Incentivise a Remotely Located Team (Travel Trade Gazette)
01 May 2011 Keeping Within Age Discrimination Legislation (Travel Trade Gazette)
01 May 2011 How to Delegate Successfully (Travel Trade Gazette)
24 March 2011 No such thing as bad publicity? (PR Week)
08 March 2011 Cookies (B2B Marketing)
03 March 2011 In the name of the father (Pay & Benefits)
08 February 2011 Six significant changes in search marketing (B2B Marketing)
07 February 2011 Can online music services make money? (Media Week)
01 February 2011 The Rise of Smartphone Marketing (BA Business Life)
10 January 2011 Check it out - B2B buyers online (B2B Marketing)
05 January 2011 Why lack of experience need not prevent you getting your first job (The Guardian)
18 November 2010 Using technology to build relationships (Travel Trade Gazette)
21 October 2010 Energy Efficiency Management (Local Government Chronicle)
07 October 2010 Pensions - Is the Glass Half Full or Half Empty? (Travel Trade Gazette)
07 October 2010 Cloud Computing: fight or flight (Accountancy Age)
06 October 2010 Commmunity Schemes Face the Axe (The Guardian)
23 September 2010 Working Beyond 65 (Travel Trade Gazette)
23 September 2010 Introducing the Big Five (PR Week)
21 September 2010 Lindsey Boswell bows out (Third Sector)
16 September 2010 Online Accounting - is it the Future? (Travel Trade Gazette)
03 September 2010 Father figures (Travel Trade Gazette)
20 August 2010 Middle East ad market regains its promise (Media Week)
16 July 2010 Call Centre Technology - Times Past (CCF)
16 July 2010 Call Centre Technology - The Future (CCF)
13 July 2010 Wake Up To Word of Mouth (B2B Marketing)
08 July 2010 Make The Most of Your Assets (Local Government Chronicle)
07 July 2010 Online Resources: Better Connected (PR Week)
06 July 2010 Best Challenge Team (Third Sector)
22 June 2010 Trusteee Induction - A Neglected Necessity (Third Sector)
14 June 2010 Help for Heroes (Third Sector)
01 June 2010 Is B2B Data Finally Going Digital? (B2B Marketing)
27 April 2010 How to Put Off an Interviewwer (Caterer)
22 April 2010 Top 150 - Ones to Watch (PR Week)
15 April 2010 Digital Economy Act - time to reboot (Media Week)
01 April 2010 Breathe Life Into Your Site (B2B Marketing)
22 March 2010 The 7 Signs It's Time To Change Jobs (Caterer)
10 March 2010 Media Owners Cash In On The Apps Gold Rush (Media Week)
01 March 2010 Create It and They Will Come (B2B Marketing)
01 March 2010 Is This The End of The Office (Hourglass)
29 January 2010 Rescue Plan Secures Henley's Future (Personnel Today)
29 January 2010 Generation acceleration (B2B Marketing)
21 December 2009 Talking to the Top (B2B Marketing)
14 December 2009 Ten sales directors on 2010 (The Sales Professional)
04 December 2009 Calling Time on Over-Servicing (PR Week)
01 December 2009 Satisfaction Guaranteed (Accountancy)
01 December 2009 PWC to Big Issue secondment (Third SEctor)
24 November 2009 Five steps to marketing automation (B2B Marketing)
27 October 2009 London Calling (Media Week)
19 October 2009 Selling to the Public Sector (The Sales Professional)
19 October 2009 Promote top performers or keep them on the front line (Personnel Today)
15 October 2009 Commuters' Press - the battle of free versus paid-for (Media Week)
12 October 2009 Private Members' Clubs (The Sales Professional)
09 October 2009 Seven Steps to Seal Selling Success (Print Week)
06 October 2009 Charity careers - recruitment agencies (Third Sector)
01 October 2009 Expenses in the Spotlight (First Voice)
01 October 2009 Ready to Recover? (Accountancy)
29 September 2009 Women byte back (PR Week)
15 September 2009 How to keep your training budget when all about are losing theirs (Trainingzone.co.uk)
28 August 2009 Making a Splash with Data Pooling (B2B Marketing)
11 August 2009 Charity TV Advertising on a Budget (Third Sector)
03 August 2009 CSR and the Recession (The Sales Professional)
27 July 2009 Top 5 Weekend Spas (The Sales Professional)
17 July 2009 Profile of Liz Smith (The Sales Professional)
13 July 2009 Profile of Simon Crawshaw (The Sales Professional)
13 July 2009 A New Era for The DMA? (B2B Marketing)
06 July 2009 Reap the rewards of flexible benefits schemes (Financial Director)
02 July 2009 Charity Shops: A Niche in Time Pays Fine (Third Sector)
26 June 2009 Sports hospitality (The Sales Professional)
22 June 2009 Social media - genuine sales tool or distraction? (The Sales Professional)
22 June 2009 Declaring mental illness (Personnel Today)
18 June 2009 Digital: Ireland plays catch-up (Media Week)
08 June 2009 Profile of Nadeem Hussain (The Sales Professional)
03 June 2009 Marketing in an instant (B2B Marketing)
01 June 2009 Profile of Chris Hossain (The Sales Professional)
01 June 2009 Which is the best PDA for salespeople? (The Sales Professional)
01 June 2009 The Art of Negotiation (The Sales Professional)
08 May 2009 Drinks industry calls time on CO2 (Packaging News)
07 May 2009 Lead nurturing (B2B Marketing)
21 April 2009 Putting a value on digital free (Media Week)
02 March 2009 Microsites (B2B Marketing)
24 February 2009 Five ways to get the most from digital agencies (Third Sector)
17 February 2009 10 ways to develop staff on a budget (Personnel Today)
13 February 2009 Webchats: the dangers of loose talk (Personnel Today)
11 November 2008 Online Ad Networks - Playing Safe with IASH (Media Week)
01 November 2008 Say it Right (NW Insider)
01 November 2008 The Art of Delegation (Managing Growth)
01 November 2008 Challenging Times (Accountancy)
01 October 2008 For An Easier Life (Call Centre Focus)
25 September 2008 Terminal 5 six months on (PR Week)
05 September 2008 Right Side of the Law (PR Week)
22 August 2008 Bringing Your Website Up To Scratch (B2B Marketing)
14 July 2008 How can e-mail work with Web 2.0? (Revolution)
01 June 2008 Gambling on Business (Accountancy)
14 May 2008 The World is Your Oyster (B2B Marketing)
14 May 2008 Product Development (B2B Marketing)
01 May 2008 Brands Miss Out On Over-50s (Revolution)
01 May 2008 The Team Works (Revolution)
01 April 2008 Focus the Mind (NW Insider)
01 April 2008 Mapping the Universe (B2B Marketing)
01 April 2008 Beyond Pre-Roll (Revolution)
01 April 2008 Predict a Click (Revolution)
01 April 2008 How Can Brands Exploit Widgets? (Revolution)
21 March 2008 The New Ambassadors (PR Week)
14 March 2008 Internet Television: hit or miss? (Revolution)
01 March 2008 Maximum Allowance (Decision)
01 March 2008 Ex-Directory (B2B Marketing)
01 March 2008 Music in the Digital Age (Accountancy)
04 February 2008 IP targeting: hit or miss? (Revolution)
01 February 2008 IP targeting - hit or miss? (Revolution)
01 February 2008 Swap Shop (Financial Director)
01 January 2008 Do you need help with SEO? (B2B Marketing)
01 December 2007 The Rise of the Mid-Tiers (NW Insider)
01 December 2007 Benefit of the Day (Financial Director)
01 December 2007 Return to Khao Lak (Coutts Woman)
01 November 2007 Come on down (NW Insider)
01 November 2007 Raising the Game (In-House Executive)
24 October 2007 A Guide to the Listed Marcomms Groups (PR Week)
01 September 2007 Going for Growth (New Business)
01 September 2007 Party Animal (NW Insider)
01 September 2007 Hide & Seek: Contextual Search (B2B Marketing)
01 August 2007 Survival of the Fittest (Accountancy)
10 July 2007 Time for Some Checks in the Post (Fundraising Daily)
02 July 2007 Workplace giving (Personnel Today)
01 July 2007 Get a Cyberlife (Third Sector)
01 July 2007 Proving your Worth (Professional Fundraising)
01 July 2007 Do it in Colour (M-Real magazine)
01 July 2007 Starting out on a Shoestrng (In-House Executive)
01 July 2007 Employee Wellbeing: Are You Enlightened? (CCF)
01 June 2007 Diversity, and how to develop it (Third Sector)
01 June 2007 Up, up and away - or out to pasture? (Membership Today)
01 June 2007 Pull it Together (Business Outlook)
29 May 2007 Should HR advise managers to sack poor performers or help them improve? (Personnel Today)
01 May 2007 Can Search Build Brands? ()
26 April 2007 Making cash flow (Print Week)
24 April 2007 Sainsburys (Personnel Today)
10 April 2007 Prime Minister's Lecture (Personnel Today)
01 April 2007 Whose fault is it that my database is rubbish? (Membership Today)
01 April 2007 Top Ten Telemarketers (Marketing Direct)
01 April 2007 Hands Off Approach (Accountancy)
13 March 2007 Mobile phones and driving (Personnel Today)
01 March 2007 Pan-Euro Medical Communications (Pharmafocus)
01 March 2007 Legal Headache (NW Insider)
01 March 2007 Public Benefit (Membership Today)
01 March 2007 The Right Message (Financial Director)
01 March 2007 Resource planning (CCF)
01 February 2007 Is This The End for Call Centre Managers (CCF)
01 February 2007 The Only Way is Up (B2B Marketing)
01 January 2007 Ask The Audience (Training & Coaching Today)
01 January 2007 A Catalogue of Success (M-Real Magazine)
01 January 2007 Known at this Address (B2B Marketing)
12 December 2006 Making a little go a very long way (Personnel Today)
01 November 2006 Sales is from Mars, Marketing is from Venus (B2B Marketing)
01 October 2006 Border Crossing (Direct Response)
19 September 2006 How serously are employers taking stress? (Personnel Today)
01 September 2006 Pretty in Pink (B2B Marketing)
01 August 2006 Who will win the race for China? (Director)
01 July 2006 Read All About It? (B2B Marketing)
14 June 2006 How to get the most out of public speaking training (Training & Coaching Today)
21 March 2006 Come Together (BT) (Personnel Today)
21 February 2006 The Return of the Company Car (Personnel Today)
07 February 2006 Pushing for growth (Personnel Today)
17 January 2006 Compassion or compliance? (Personnel Today)
13 December 2005 Military Manoevures (Personnel Today)
06 December 2005 An individual aproach to leadership (Personnel Today)
22 November 2005 A Remedy For Retention (Personnel Today)
18 October 2005 It Pays To Do It Yourself (Personnel Today)
11 October 2005 Mad About Customers (Personnel Today)
28 September 2005 Charity Shops (Third Sector)
09 August 2005 HR At Her Majesty's Pleasure (Personnel Today)
27 July 2005 Risk Management: Occupational Hazards (Third Sector)
05 July 2005 Support Pays Off (Personnel Today)
01 June 2005 The Gauntlet (Director)
01 June 2005 Time To Go Green (Print Buyer)
01 May 2005 Above and Beyond (CCF)
05 April 2005 A Helping Hand To Success (Personnel Today)
01 April 2005 Standard Procedure (Print Buyer)
01 April 2005 Together Forever (B2B Marketing)
01 March 2005 Gambling (Accountancy)
19 January 2005 The Right Account (Third Sector)
01 December 2004 Criminal Negligence (First Voice)
01 December 2004 Personalising digital print (Marketing Direct)
17 November 2004 How to make a visual impact (Third Sector)
29 October 2004 Theme Park turns good kids into Junior Jedis (PR Week)
01 October 2004 Reach for the Sky (B2B Marketing)
15 September 2004 Access All Areas (Third Sector)
01 August 2004 Sports sponsorship (Accountancy)
02 June 2004 Software Solutions (Third Sector)
27 May 2004 B2B Goes Guerilla (PR Week)
08 May 2004 Strikes (Personnel Today)
17 April 2004 Combined Data Universe Files (B2B Marketing)
31 March 2004 In Your Face? (Third Sector)
18 February 2004 Stale Mail (Third Sector)
01 January 2004 Best practice – media buying (B2B Marketing)
01 January 2004 Experience in the City (Personnel Today)
03 December 2003 The Language Barrier (Third Sector)
01 October 2003 Does The Government Do Enough To Help Small UK Companies Export? (First Voice)
01 October 2003 Non-violent communication (Accountancy)
01 August 2003 The Human Touch (First Voice)
18 July 2003 The Cost of Jury Service (Personnel Today)
09 July 2003 An Integrated Approach (Third Sector)
01 July 2003 Business travel (Accountancy)
01 June 2003 Business relocation (Accountancy)
16 April 2003 Direct Hit (Third Sector)
01 February 2003 Corporate reporting (Accountancy)
24 July 2002 Down With The Phone Bill (Third Sector)
01 January 2002 Competitive Intelligence (Sales Director)


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